Concrete installation marketing images
A picture paints a thousand words
How to photograph a concrete installation for marketing images. Sometimes I go on photo shoots which aren’t too rock n roll. But, these are the shoots that I love as it makes me work hard and to come up with something that works. I’ve done loads of photoshoots for Rhino Precast so I have a good idea of what works.
Tell the story
When I’m on a shoot like this I want to tell the story. But, I try to show the whole process. I want to show the location, the people behind it, where the product comes from, how the product is used, close up details.
What are the images used for?
Getting some kind of a brief is essential on a shoot like this. What is your client going to use the pictures for? I know my clients use these images to sell their product, they show clients exactly what happens and the whole process. I’ve photographed lots of different products for this company so I know exactly what to capture.
Putting the story together
In the little slideshow I have done it just is a great illustration of how the story comes together. It almost looks like concrete is interesting.
If you would like me to capture your story then get in touch john@johnsteelphotography.com
